1) Use Shock-in-the-Box
Other symbols, such as the current "Mr. Ouch" symbol make electrical hazard into a cartoon, when, in fact, electrocution is no joke. What may be a good symbol for a 2-1/2 to 5 year oldtoddler seems overly trivial to older children and to adults and hence easy to ignore.

2) Use Clearview Type Font
This font is more readable than others. Most warning labels are approached from an angle (often with less than perfect vision and lighting). As the population ages, visual acuity and night-time vision decrease dramatically. With other fonts, important letters (see the e, a and S) tend to close up and fill-in. See www.electromark.com/clearview.

3) Show Action Statements First
And, make them parallel. A jumbled sign creates a jumbled message. Each sign panel needs to be arranged in parallel sections, not with varying starting points. Plus, the action statement should be shown first. “Keep Out!” is the most important message of all. It should not be buried in the body of the text.

4) Use a Logo
Warnings are yet another chance to re-inforce your brand. In this age of deregulation, it is important to emphasize your company’s commitment to quality.

5) Use Proven Materials
Electromark is the leading manufacturer of transformer labels in the US. We use over-laminated materials, outdoor tested for over 20 years. Outdoor durability is key. Yet, too often claims about the durability of the sign are based on salesmanship and not on hard data from the underlying material suppliers.

6) Use Electromark’s Proven 'Do Not Dig' symbol
The test results on the traditional backhoe and shovel symbol are poor - only 82% understood the meaning of this symbol. More importantly, this symbol was rated as having the poorest quality, when compared to other No Dig symbols.

7) Order the warnings according to Hazard
The most dangerous hazard should be on top, with the lower hazards listed later.

8) Save money with one label, instead of three
Having multiple labels not only creates more labor, but creates a cluttered look. Inevitably, the labels are not aligned carefully.